You need to write a blog post. You need to craft an e-blast. You need a social media post that goes viral. You could be a passenger on an airliner every day for a year and by the end of that year, you would not be one step closer to being able to fly the plane (but you would have a ton of frequent flier miles). Today virtually every business needs well crafted and researched copy; yet, the chances are you are succeeding in an industry that has nothing to do with copywriting, so why try to craft your own copy (or why try to fly the plane when you have only been a passenger)? Let me do the research and create meaningful copy for your business that gets results.